Andres Ramirez Arce

• USA accounts management and teams
• Management of a team of 32 and 14 accounts
• Project lead within TAAG team
• Across all accounts and members
• Meeting clients KPI’s
• Responsible for account support and team support
• Process optimization bundles, career path advisor, data analysis
• Building client relationship and improving process and performance.
• Work closely with the PMO and Director on any related LATAM projects

• Oversee internal client onboarding with a focus on the process
• Oversee existing team processes and structure optimization
• Help integrate new technology implementation into the current display
processes
• Understand and manage the client’s systems
• Share and consult with other teams on challenges, resolutions, and best
practices
• Encourage junior team members to own QA and troubleshooting
• Be the escalation point for hurdles in the QA process and
troubleshooting
• Lead internal and client display campaign post mortems
• Be accountable for overall team on time deliverables
• Develop methods to track team strengths and weaknesses
• Assist with resource allocation management
• Understand basic corporate metrics for billability and utilization
• Push expertise in trafficking, rich media, and advanced trafficking solutions
• Build materials for internal training and development
• Maintain active and regular communication with the client
• Identify opportunities to expose team talent
• Own, develop, and monitor key partner relationships

Responsible for providing support to his Analyst and clients. Will be in charge of a specific client and its deliverable. Is the primary contact for any issues regarding the client. Managing driving process optimization. In charge of training new hires during ramp up process give follow up to the group of Analyst in the team.

• DCM campaign Manager Google(Display, Tracking, click tracking, video and social Ads), Creative QA, QA Process, floodlights, tracking pixels.
• Innovid marketing trafficking
• DV or IAS brand safety reporting for clients brand
• QA and performance Reporting
• Managed Google ad campaigns for various brands, expertly trafficking 1000 placements per campaign, ensuring precise and effective ad placement.
• Handled key client accounts, including GSK and Louis Vuitton, delivering exceptional client service and contributing to their satisfaction and success.
• Implemented macros to standardize processes, reducing campaign trafficking time from 2 days to just 15 minutes.
• Conducted thorough data validation by comparing and verifying placements provided by clients, ensuring accuracy across platforms such as Campaign Manager, DCM, Innovid, IAS.
• Managed over 50 campaigns with more than 1 million placements, demonstrating efficiency and attention to detail.

Digital Marketing Analyst for the account of Sprint.
4 Year's digital Marketing Development/implementation/strategy experience. Advance Excel skills (conditional formulas, vlookups, pivot tables, reporting). Strong analytical skills and ability to provide insights based on metrics/data, Campaign Management using google DCM.
As a analyst I was responsible for building basic executional knowledge in the Ad server. Pull and interpret ad server reporting to ensure proper execution. Understand the basics of ad serving. Will have exposure to 4th party platforms during implementation (Verification, OBA, Research Studies).
Must understand varieties of and differences between tag types and formats.

• For three clients’ accounts
• HTML and CSS
• Email Marketing
• Ad server point of contact and approval for all campaigns
• Data analyst and Reporting.

• Customer Service
• Billing Support
• Amazon tier 2 support
• Customer service Support
• Kindle and Digital services support
• Sykes
• Customer service Support
• Networking Support
• Personal