Performance-oriented Sales Leader offering exceptional record of achievement over 18-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Overview
8
8
years of professional experience
6
6
years of post-secondary education
9
9
Certifications
Work History
Regional Territory Manager - UDS Division
DELL Technologies
San Jose, Costa Rica
3 2015 - 4 2024
Responsible for Isilon/PowerScale and Elastic Cloud Storage (ECS) sales and customer strategy for Central America, Caribbean (English and Spanish), Colombia and Ecuador
Developed comprehensive sales plan, focusing on account penetration using the DellEMC partner ecosystem constantly overachieving goals and taking market shares
Developed solid partner strategies resulting in more than 200 logos in the mentioned territory
Participated in the development of tapeless and archive strategy for customers
Responsible for the development of Dell EMC partners to better qualify opportunities
Active participation with partners/channel ecosystem in their sales process
Participated in the creation of sales presentations and proposals for customers and partners
Responsible for the development of Sales Proposals, RFPs, ROIs and TCOs for the region
Responsible for pricing strategy
Responsible for the development of healthy pipelines and proper reporting in Salesforce
Participated in the development and deployment of Data Lake and Big Data strategy for customers
Active participation in customer’s Cloud and Cyber Attack Strategies
Negotiated contracts with clients, securing favorable terms that contributed to company profitability
Built strong relationships with key industry partners, enhancing company reputation and increasing referral business
Introduced innovative pricing structures to better compete within the regional market, increasing sales and overall profitability
Monitored competitor activity within the region, adjusting sales strategies as needed to maintain a competitive edge
Set clear expectations for team members through defined goals and objectives, fostering a culture of accountability within the regional office
Implemented effective customer relationship management practices, ensuring high levels of client satisfaction and repeat business
Developed sales strategies for the region, resulting in increased revenue and market share
Analyzed market trends to identify opportunities for growth, implementing targeted marketing campaigns to capitalize on these opportunities
Achieved sales goals and service targets by cultivating and securing new customer relationships
Conducted regular market analysis to identify new opportunities for territory sales growth
Analyzed sales data to identify areas for territory improvement and implemented strategies to maximize sales growth
Trained and mentored sales representatives in sales techniques and strategies
Planned and conducted weekly sales meetings to keep sales representatives up-to-date on new products and strategies
Attended trade shows and industry events to promote company products and services
Cultivated relationships with key accounts in territory and provided support to drive customer satisfaction
Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts
Researched competitor activity and used findings to develop sales growth strategies
Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals
Built relationships with customers and community to establish long-term business growth
Resolved problems with high-profile customers to maintain relationships and increase return customer base
Collaborated with upper management to implement continuous improvements and exceed team goals
Prepared sales presentations for clients showing success and credibility of products
Managed accounts to retain existing relationships and grow share of business
Communicated product quality and market comparisons by creating sales presentations
Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy
Demonstrated products to show potential customers benefits and advantages and encourage purchases
Directed sales support staff in administrative tasks to help sales reps close deals
Senior Systems Engineer
DO Gestion de Talento for EMC
San Jose, Costa Rica, Provincia de Alajuela
06.2013 - 03.2015
Provided high-level technical expertise in support of pre-sales activities for EMC in Costa Rica, Guatemala and Honduras
Developed high-level relationship with partners in countries resulting in more than $9M in revenue for NoLA district
Qualified sales opportunities in terms of customer technical requirements, competition, decision making process and funding
Participated in development of responses to customer requests and proposals
Responsible for development of technical and sales presentations for customers and partners
Responsible for creation and verification of partner’s configurations to minimize technical issues of EMC solutions.
Conducted thorough audits of system architecture, identifying areas for improvement and implementing corrective actions
Provided expert guidance on best practices in systems engineering, improving team performance and product quality
Championed process improvement initiatives, resulting in streamlined workflows and enhanced productivity levels
Evaluated emerging technologies and recommended strategic investments for future growth opportunities
Delivered high-quality documentation to support project requirements, enabling smooth hand-off to stakeholders
Collaborated with cross-functional teams to deliver innovative solutions for business needs
Collaborated with clients to determine need and devise appropriate software and hardware solutions
Developed comprehensive disaster recovery plans to minimize downtime in the event of a crisis
Proposed technical feasibility solutions for new system designs and suggested options for performance improvement of technical components
Responsible for Isilon Storage sales Florida Enterprise District
Developed comprehensive sales plan, focusing on strategic account penetration using channel partners and high-level relationships, resulting in 102% sales achievement in 2012
Developed solid partner strategy resulting in several new logos in 2012 and a healthy pipeline for 2013
Established and maintained positive customer relationship through proactive communication and problem solving
Provided exceptional customer service and present product information to prospective customers
Maintained accurate forecast and opportunities in Salesforce.com.
Implemented effective customer relationship management practices, ensuring high levels of client satisfaction and repeat business
Set clear expectations for team members through defined goals and objectives, fostering a culture of accountability within the regional office
Negotiated contracts with clients, securing favorable terms that contributed to company profitability
Built strong relationships with key industry partners, enhancing company reputation and increasing referral business
Established regular communication channels with senior leadership, keeping them informed of regional progress toward targets while soliciting guidance when necessary
Introduced innovative pricing structures to better compete within the regional market, increasing sales and overall profitability
Worked closely with product development teams to provide feedback from clients and inform improvements or enhancements based on customer needs
Advisory Technology Consultant
EMC Corporation
Miami
08.2007 - 04.2012
Provided high-level technical expertise in support of pre-sales activities for three Enterprise Account Managers in the state of Florida
Assisted sales team to develop and implement specific account penetration strategies resulting in more than $20M in revenue four consecutive years for the Florida Enterprise district
Worked directly with the VMware team to establish ELAs in two accounts in northern Florida
Sized and proposed storage for VMware environments
Highly involved in the analysis, design and development of fully integrated technology solutions including but not limited to VMware, HyperV, Exchange, SQL and Oracle
Responsible for the development of technical and sales presentations
Presented EMC product and solutions to customer’s technical staff and senior management
Worked in conjunction with the Sales Team to develop and implement specific account penetration strategies
Developed relationships with customers and partners in support of sales team objectives
Configured and documented EMC software, hardware and service solutions to meet customer and sales objectives.
Education
Bachelor of Science degree in Information Technology - Information Technology
Bachelor of Science degree in Information Technology - Information Technology
Barry University
01.1999 - 08.2004
Regional Territory Manager - UDS Division
DELL Technologies
3 2015 - 4 2024
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