Summary
Overview
Work History
Education
Skills
Timeline
Generic

Gustavo Barrantes C.

Senior Business Executive
San Jose

Summary

30 years of professional experience in Information Technology and Healthcare combined. 25 years of experiences in Inside Sales. +10 years of experience building, leading and scaling high-performance sales teams. Extensive travel experience though the US, LATAM and Europe.

Overview

25
25
years of professional experience
2
2
years of post-secondary education
2
2
Languages

Work History

Co-Founder & Managing Director

Quantiko AI
02.2024 - Current
  • Established foundational processes for business operations.
  • Grew the customer base through targeted outreach and networking events.
  • Developed marketing materials and campaigns to boost brand awareness and customer engagement.
  • Provided strategic direction for product development, resulting in high-quality offerings that resonated with customers'' needs and preferences.

Director, B2B Sales Operations (Google Cloud / Google Workspace)

Concentrix
03.2024 - 06.2024
  • Managed programs to generate leads, increase pipeline and overachieve sales quotas
  • Established robust relationships with key stakeholders within the organization
  • Succesfully implemented a sales team in India, paving the way to scale up a high-performing team with a 30% reduction in operational costs for Google Cloud
  • Reduced Operational costs by 40% after leading the transition of Google Workspace Renewals team from Austin, TX to Costa Rica for both Public Sector and Enterprise, and Google Maps

Vice-President / General Manager

BMA Group CA
11.2022 - 11.2023
  • Implemented a culture of high performance and operational excellence through individual and team development
  • Staff Member (Board of Directors), responsible for contributing with the shaping of the long-term strategy
  • Reduced Operational costs by 15% after assessing multiple locations and physically moving the regional operation to a new location, while increasing the morale of the team
  • Successfully designed the 3-year Go-To-Market strategy for Central America and Panama
  • Implemented a CX methodology based on Net Promoter Score (NPS), increasing the score from 31 to +45 in less than one year

Manager, Infrastructure & Managed Services

GBM de Costa Rica
01.2018 - 11.2022
  • Advocate for process improvement, establishing workflows and SOPs to reduce time frames designing process of IT solutions by 25%
  • Consistently over-achieved the financial and operational goals set by the company during my 5 years of tenure
  • Responsible for running 2 of the 4 Business Units of the company, representing +80% of the total Revenue
  • Took over a team of 8 pre-sales engineers in 2018, grew it to a team of 24 high performing professionals in different IT platforms, architectures, brands and services
  • Awarded Microsoft Partner of the Year in 2021 after becoming a partner and driving a stellar sale in Costa Rica

Vice-President, Global Sales

TMF GROUP
02.2016 - 01.2018
  • Company Overview: Dutch multinational Company providing accounting, tax, HR administration and global payroll services
  • Record-time sales closing and quota overachievement during my two years with the company
  • Led the Central America sales team to overachievement and contributed to fostering a high-performance culture during the entire tenure
  • Dutch multinational Company providing accounting, tax, HR administration and global payroll services

Sr. Manager, SMB Sales

TD Synnex (Formerly TechData Corporation)
10.2007 - 06.2015
  • Deployed and managed the first sales team in Costa Rica, attending the SMB segment in the US
  • Appointed to lead the planning, designing, hiring, implementation and starting-up of the first BPO sales team (Lenovo Partner Support) in Costa Rica in partnership with Lenovo
  • Grew Lenovo Sales for the SMB segment from $12M to +$200M per year during the first 4 years of the operation
  • Led the Lenovo Partner Support Team to be awarded 'TechData Team of the Year' for three consecutive years
  • Awarded 'TechData Manager of the Year' in 2012 as a result of the performance of the LPS team
  • Promoted to Sr
  • Manager, Sales in 2014, responsible for running the Tech Data SMB Sales Division - US that included a $800M annual sales quota, with +100 sales representatives, serving +26,000 customers across the US and Canada

Country Manager, Pharma & Shared Services, Costa Rica & Nicaragua

GlaxoSmithKline
06.2005 - 06.2007
  • Over-achieved Financial results (Sales and Trading Profit growth) during both 2005 and 2006 fiscal years
  • As of June 2007, Costa Rica's results were No.1 in Central America: Sales Budget (125% achievement), Trading Profit (135% achievement), and exceeded in almost 3X sales growth objectives versus 2006
  • Successfully added Rotavirus and Chicken Pox vaccines into the Social Security Vaccines and Immunization framework, in collaboration with the Ministry of Health

General Manager

Fischel Corporation
09.2000 - 06.2005
  • Company Overview: Large-scale retail pharmacy stores
  • Led the planning, execution and control of the global company high-level strategy in order to achieve the results previously established by the CEO and the Board of Directors
  • Successfully re-structured the company business portfolio to focus on wholesale channel clients, reducing the overhead in almost 60%, resulting in a profit increase
  • Implemented a Hospital Procurement BPO Service, resulting in the supplying of 100% of the medical products required by private hospitals in Costa Rica such as Hospital Clinica Biblica, Hospital Clinica Catolica, and University Hospital UNIBE
  • Large-scale retail pharmacy stores

Education

Economics -

Universidad Latina De Costa Rica

MSc. - Global Management

University of Salford
06.2023 - Current

Skills

Strategy and Business Analytics

Effective Leadership

Strategic partnerships

Go-to-Market Strategy

Sales Methodology

Extensive IT Certifications

Decision-making

Analytical thinking

Board reporting

Timeline

Director, B2B Sales Operations (Google Cloud / Google Workspace)

Concentrix
03.2024 - 06.2024

Co-Founder & Managing Director

Quantiko AI
02.2024 - Current

MSc. - Global Management

University of Salford
06.2023 - Current

Vice-President / General Manager

BMA Group CA
11.2022 - 11.2023

Manager, Infrastructure & Managed Services

GBM de Costa Rica
01.2018 - 11.2022

Vice-President, Global Sales

TMF GROUP
02.2016 - 01.2018

Sr. Manager, SMB Sales

TD Synnex (Formerly TechData Corporation)
10.2007 - 06.2015

Country Manager, Pharma & Shared Services, Costa Rica & Nicaragua

GlaxoSmithKline
06.2005 - 06.2007

General Manager

Fischel Corporation
09.2000 - 06.2005

Economics -

Universidad Latina De Costa Rica
Gustavo Barrantes C.Senior Business Executive