Irene Montero
117530109. Markenting And Digital Communications.
Costa Rica
Summary
Social communication and digital marketing student, with agility to interact with other people and really creative. Willing to take on any challenge and learn from new experiences.
Overview
6
6
years of professional experience
3
3
years of post-secondary education
Work History
Client Partner
House Dentsu
08.2022 - Current
- Managed a diverse portfolio of clients, ensuring personalized attention and high-quality service delivery.
- Established a strong referral network through consistent relationship-building activities and targeted outreach efforts.
- Provided expert guidance on product offerings, helping clients to make informed decisions based on their unique needs.
- Created comprehensive proposals demonstrating the company's unique capabilities in effectively addressing client challenges.
- Management of team and customer agenda
- Mentored junior team members, fostering a collaborative environment and contributing to individual growth and overall team success.
- Collaborated closely with internal teams on project scoping and resource allocation, ensuring timely project completion within budget constraints.
- Built relationships with customers and community to establish long-term business growth.
Content Manager
Baum Digiatl
03.2022 - 08.2023
- Placement of Facebook and Google Ads
- Direct relationship with clients
- Social media monitoring
- Creation of content for social media
- Clients such as: BAC, FarmaValue, Sabanero, FULZER, etc.
- Identified target audiences to analyze characteristics, behavior and media habits.
- Wrote quality content for clients, enabling site visitors to quickly obtain information.
- Presented clients with unique copy options based on overall marketing objectives.
- Team management (designer and Community Manager)
- Team organization
- Digital strategy creation
- Implemented strategies and tactics to grow followers on social media channels.
- Use of Business Manager (Facebook)
Blog Writer
Nane Miller
01.2022 - 07.2022
- Transcribe press releases for Nane Miller's personal blog.
- Two weekly blogs for The New New page.
- Digital blogs about fashion and pop news.
Communication Assistant
The Map Communications
11.2020 - 08.2021
- Communication assistant for brands such as Uber and DHL in Costa Rica.
- Press releases for Uber and DHL.
- Network organization and management for SANUS Run 2021.
- Creation of events for product launching.
- Relationship management with journalists and influencers.
- Social media management (Facebook, Instagram and LinkedIn) to promote the agency.
- Coordinate staff participation in press interviews to minimize legal issues.
- Develop and pitch stories to regional and national media to attract media attention.
- Media and influencer kits.
- Develop content calendars for the agency and other brands.
- Diagnose and document customer complaints using tools provided and asking diagnostic questions (Uber).
- Email marketing management including content development and distribution using Mail Chimp.
- Review and proofreading of written material by staff.
Production and Design Assistant
Physical Modelos & Agencia
05.2019 - 12.2019
- Fashion Week PTY launch events (+200 people)
- Model casting for Fashion Week PTY (+400 people).
- Breakfasts and agency events (+100 people).
- Reception of international designers.
- Management of agency networks.
- Solving problems, improving operations and providing exceptional service
Education
Licenciatura En Marketing Y Comunicación Digital ´ -
Aden University
Panamá/Costa Rica´ 01.2022 - Current
Skills
Leadership
Content scheduling
Social media expert
Digital channel management
Copywriting
Social Media Management
Timeline
Client Partner
House Dentsu
08.2022 - Current
Content Manager
Baum Digiatl
03.2022 - 08.2023
Blog Writer
Nane Miller
01.2022 - 07.2022
Licenciatura En Marketing Y Comunicación Digital ´ -
Aden University
01.2022 - Current
Communication Assistant
The Map Communications
11.2020 - 08.2021
Production and Design Assistant
Physical Modelos & Agencia
05.2019 - 12.2019
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