JOHANN HEINSOHN

As an Inflammation & Immunology Marketing Analyst, I spearheaded key initiatives:

• Led adaptation, translation, and creation of compelling promotional materials for established brands and new launches through collaborative agency partnerships.
• Ensured regulatory compliance and precision by managing submission, approval, and maintenance of promotional content in GCMA.
• Demonstrated proficiency in Adobe tools to craft and refine engaging promotional materials, aligning them seamlessly with brand guidelines.
• Streamlined workflows by efficiently uploading finalized materials to the Content Factory platform for widespread accessibility.
• Provided pivotal support to Cross-Functional Brand Teams (CBLs) in planning and executing high-impact promotional campaigns.
• Leveraged Jira for effective task management, fostering organized workflows and project progress monitoring.
• Applied foundational knowledge of the MAPP platform to optimize operational processes.
• Conducted in-depth data analysis using the CEM Dashboard powered by Tableau, presenting actionable insights that drove strategic decision-making.

As an Administrative Assistant, I played a pivotal role in leveraging strategic insights and amplifying brand presence:

• Managed and curated data within the information system, ensuring accurate and accessible information for informed decision-making.
• Orchestrated and executed social media management across Instagram and Facebook, fostering engaging content that amplified brand visibility.
• Strategically coordinated meetings and conducted research, gathering industry data to inform marketing strategies and initiatives.
• Crafted compelling social media content, driving brand engagement and increasing the user base by enhancing brand awareness.
• Provided valuable on-the-ground support, contributing to fieldwork initiatives that bolstered marketing efforts.